First American edition of Herbert Spencer’s foundational survey tracing the avant-garde origins of modern graphic design and typography in the first third of the twentieth century, via movements such as Suprematism, Constructivism, Futurism, DaDa, De Stijl, Bauhaus, and others. Features work by 46 influential graphic designers, among them Guillaume Apollinaire, Herbert Bayer, Max Bill, Theo van Doesburg, Raoul Hausmann, Hannah Höch, El Lissitzky, F.T. Marinetti, Laszlo Moholy-Nagy, Alexander Rodchenko, Kurt Schwitters,Ladislav Sutnar, Jan Tschichold, H.N. Werkman, and Piet Zwart. Published by Hastings House in 1970 following its British publication in 1969 by Lund Humphries, Bradford, and London. 4to (8.5” x 12”), hardcover with pictorial dust jacket, 160 pages with a variety of paper stocks, replete with b/w and color illustrations. An essential introductory reference work and overview for the field. Light scoring down the length of f.f.e.p., otherwise NF. Light bumping and rubbing to dj, with de-lamination to joints, and creasing to front flap.
First American edition of Herbert Spencer’s foundational survey tracing the avant-garde origins of modern graphic design and typography in the first third of the twentieth century, via movements such as Suprematism, Constructivism, Futurism, DaDa, De Stijl, Bauhaus, and others. Features work by 46 influential graphic designers, among them Guillaume Apollinaire, Herbert Bayer, Max Bill, Theo van Doesburg, Raoul Hausmann, Hannah Höch, El Lissitzky, F.T. Marinetti, Laszlo Moholy-Nagy, Alexander Rodchenko, Kurt Schwitters,Ladislav Sutnar, Jan Tschichold, H.N. Werkman, and Piet Zwart. Published by Hastings House in 1970 following its British publication in 1969 by Lund Humphries, Bradford, and London. 4to (8.5” x 12”), hardcover with pictorial dust jacket, 160 pages with a variety of paper stocks, replete with b/w and color illustrations. An essential introductory reference work and overview for the field. Light scoring down the length of f.f.e.p., otherwise NF. Light bumping and rubbing to dj, with de-lamination to joints, and creasing to front flap.
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